Could Amazon Be A Major Player In The Gaming Industry?



What Is Amazon Game Studios?


Amazon tends to be best-known for being an online retailer. However, it is important to remember that its umbrella covers a wide range of businesses in a wide range of tech-related fields. One excellent example is Amazon Game Studios, which is the part of the corporate titan that is responsible for its venture into the video game market.


There is considerable expertise and experience that can be found at Amazon Game Studios. This is because a lot of its team members have worked on famous titles such as Far Cry 2 and System Shock. Furthermore, Amazon Game Studios has subsidiaries, one of which was once called Double Helix Games, which some people might recognize as the video game developer for Silent Hill: HomecomingFront Mission: Evolved, and Season 1 of Killer Instinct.


However, it remains to be seen whether Amazon Games Studios will be able to make a successful title of note or not, which has become particularly interesting because a MMO called New World, which has had a closed alpha.


What Did We Learn about Amazon Game Studios’s New World?


Like its name suggests, New World is set towards the end of the 17th century on a mysterious continent with supernatural inhabitants. As a result, while it is a standard MMO in numerous respects, it has strong survival elements as well, which are meant to reflect something of the colonial experience. Since New World hasn’t had much official marketing information released, what we know is relatively minimal, though there was a bit a NDA-breaking footage posted a while back.








Due to this, it is known that players will be able to take on both natural enemies such as wolves and supernatural enemies such as the zombie-like Withered. Furthermore, players will be able to collect resources from a wide range of environments that can be used for crafting purposes. With that said, the most interesting bit might be the revelation that Amazon Game Studios is planning to use the corporate titan’s tech to enable thousands of players play in the same world with the stated intent of encouraging the formation of societies within the MMO itself.



Could Amazon Be A Major Player In The Gaming Industry?




Can Amazon Game Studios Succeed?


Unfortunately, there is no real way to tell whether Amazon Game Studios can succeed or not because there isn’t enough information. Yes, it has the resources. However, the availability of resources doesn’t mean that said resources can be used to their full potential, particularly when interested individuals can’t see the inner workings of the relevant business processes. On top of this, it should be remembered that MMOs are not a particularly easy market segment to break into, as shown by the string of World of Warcraft killer that have popped up over time. Time alone will tell whether New World will be able to stand out through its unique aspects in its chosen field.